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We're invading Pigeon Forge, Tennessee. Our main event will be held at The LeConte Convention Center, located at 2986 Teaster Lane, Pigeon Forge, TN 37863. We will occupy both the interior of The LeConte Center along with the parking lot.

The LeConte Convention Center Logo
Windrock Park
Margaritaville Restaurant
Margaritaville Restaurant

Partner Hotels

Logo for the Black Fox Lodge.

Black Fox Lodge


The Black Fox Lodge, built with natural stone and wood beams, is Pigeon Forge’s newest Full-Service hotel, is nestled in the Heart of Pigeon Forge, and at the foothills of The Great Smoky Mountains National Park. The hotel is only 47 miles from Knoxville’s McGhee Tyson Airport and 7 miles from Gatlinburg, and conveniently located along the Little Pigeon River Greenway, directly across from the LeConte Center and also walking distance or quick trolley ride to many attractions, shopping and dining areas.


Attendees will relax in our comfortable & spacious accommodations featuring 178 hotel rooms & suites, with panoramic river and mountain views! Our Complimentary Full Hot Breakfast Buffet, 24 hour Fitness Center and Complimentary Wi-Fi, are just a few of the favorite amenities of our conference guests.


Book your reservation before June 22nd to qualify for the group rate. You may book online or by phone.

  • Phone: 865-774-4000 or 844-776-7359. Let the front desk agent know that you are with the Jeep Invasion. Group Code: 1351.
  • Online: Visit The Black Fox Lodge Reservations Page. Under special codes, include our Group Code: 1351


A photo of The Black Fox Lodge from the exterior.
A photo of the patio at The Black Fox Lodge
Tapestry Collection by Hilton
Logo for Margaritaville Island Hotel.

Margaritaville Island Hotel


A perfect blend of mountain latitude and island attitude, the Margaritaville Island Hotel brings a new perspective to the Smoky Mountains experience with its contemporary, mountain-luxe surroundings, high level of service and attention to detail. Inspired by the lyrics and lifestyle of singer, songwriter and author Jimmy Buffett, Margaritaville Island Hotel is the perfect setting to escape the everyday, discover a new outlook and just chill.


The upgraded guestroom amenities include fireplaces, private balconies and spacious walk-in, dual "rain showers". A distinctive Margaritaville touch, the "Frozen Concoction Maker," is available in every room for creating your own signature drink with the margarita and boat drink recipes provided.


We do not have a reservation code. Please book by phone to qualify for the block rate.

Margaritaville Island Photo.
Margaritaville Island Photo.
Margaritaville Island Photo.

With over 7000 Jeeps in attendance over the course of two days, we overran The LeConte Center and surrounding area. When we call it an invasion, we are not kidding.

Overhead view of the 2017 Jeep Invasion, The LeConte Center parking lot.
The LeConte Center entrance during the 2017 Jeep Invasion
The LeConte Center interior, display of SmittyBilt Booth.
Cade's Cove

The Smoky Mountain National Park offers an incredible area to go on a ride. The Smoky Mountain Jeep Club recently visited historic Cade's Cove.

Club members parked alongside the road during a trip to Cade's Cove
The Smoky Mountain Jeep Club riding through the Cove.
There was a puddle in the way.
Great Smoky Mountain Jeep Invasion

The Jeep Invasion gathers thousands of Jeepers to the beautiful Smoky Mountains every year. Last year over 7000 Jeeps were in attendance, and we are seeing more interest than ever. Our 6th annual event will be held August 24th-25th, 2018, at The LeConte Convention Center in Pigeon Forge, Tennessee. We will be featuring dozens of vendors within the Center itself and holding a variety of events, including a Show and Shine competition for those wishing to impress with their build. We are also a proud sponsor of Smoky Mountain Service Dogs, a charity which provides specially trained service dogs to disabled veterans.

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The Great Smoky Mountain Jeep Invasion is affiliated with The Smoky Mountain Jeep Club. We are also proud to announce a new event for Powersports enthusiasts: Smoky Mountain Powersports Expo. The Smoky Mountain Powersports Expo will be held May 15-16, 2019, at The Gatlinburg Convention Center in Gatlinburg, Tennessee.

Powersports Expo Logo
Smoky Mountain Jeep Club Logo